VinylTangerine

Summary :

Sandra Walsh is Sole Proprietor of VinylTangerine offering a range of custom services targeted to individuals and small businesses.

Specialties :

Sandra offers expertise in WordPress websites - custom template design and coding, implementation and customization of plug-ins such as Member Only sections, Discussion Forums, Scheduled Content Delivery, Search Engine Optimization, e-commerce, event calendars, image galleries, custom forms and much more.

Sandra is also expert in Access Database development.

Configuration of phpLists for managing mailing lists

Graphic design for logos, business cards and letterhead

Experience

Owner

VinylTangerine

(Information Technology and Services industry)

January 2005 - Present (5 years 3 months)

VinylTangerine offers a range of custom services targeted to individuals and small businesses.

We specialize in developing High-impact WordPress web sites to meet your organization's needs and budget.

In addition we offer:

Design Services
- logos
- business cards and letterheads
- brochure and marketing materials

Database Development in Access

Event Planning for Conferences and Trade Shows

Project Manager

Sirific Wireless Corporation

(Privately Held; 11-50 employees; Wireless industry)

February 2003 - May 2007 (4 years 4 months)

* Managed the scheduling, resourcing and budgeting of projects to ensure the project deliverables and targets are met according the approved schedules
* Liaised with team members at all levels in the organization to resolve project issues and negotiate priorities and resolutions where conflicts arise.
* Managed all vendor relationships for fabrication and assembly of prototypes
* Manage the acquisition of components, ensuring lead times and inventory meet development schedules
* Developed an integrated project management database to track quotes, orders, purchases, inventory, and document control
* Developed a database tool and purchased related hardware to acquire and manage millions of records of test data generated by automated test programmes
* Managed the development of a web-based interactive reporting tool to enable all members of the organization to view real-time test results
* Continue to manage corporate web site at www.sirific.com

Director of Marketing

Sirific Wireless Corporation

(Privately Held; 11-50 employees; Wireless industry)

February 2002 - March 2003 (1 year 2 months)

* Developed overall Corporate Marketing strategy - Strategic Initiative/Mission Statement/Value Proposition
* Established requirements for collateral materials and established timelines for completion
* Communication of Corporate Marketing Strategy to External & Internal audiences
* Managed communications with the Media & Analyst Communities; Press Releases; Investor Relations
* Develop technical graphics and presentations, editing and formatting of technical papers
* Developed and maintained Corporate Web Site at www.sirific.com
* Built internal web site (SharePoint Team Services Intranet) for internal communications, project management and reporting

Director, Marketing

UPI Inc

(Oil & Energy industry)

March 2001 - December 2001 (10 months)

* Responsible for managing all marketing programs that promoted products and services to urban communities and residents in rural Ontario
* Managed special events and promotions; developed brochures, advertisements and other print collateral,
* Managed Customer Service department; developed customer service management tool and trained staff in its use
* Managed team consisting of Customer Service Manger, Customer Service Coordinator, Manager of Public Relations and a Manager of Creative and Consumer Direct Marketing that were focused on providing quality services and relevant information to this customer base.
* Developed Access database tools to manage targeted campaigns, internal projects, budgets and forecasts, purchasing, sales & inventory transactions, customer service calls, employee data and job descriptions. Built complex queries and generated multi-level reports to drill down and analyze on progress, trends and other key data

Director of Marketing

Descartes Systems Group

(Public Company; DSGX; Computer Software industry)

1998 - 2001 (3 years )

Descartes Systems Group (NASDAQ:DSGX, TSE:DSG) is a world leader in collaborative logistics management, providing customers with the Internet-based technological capabilities to manage the end-to-end supply chain.

Education

University of Guelph

B.Sc., B.A

1979 - 1984

WebSites

• My Website